New Cupcake Business Makes Ordering Easy In Germantown

Nov. 10, 2010

Scrumptious Endeavors is up for the challenge to grow a business in Germantown. Scrumptious Endeavors starts each cupcake from scratch. Great time and care is given to each cupcake they sell. Every cupcake is baked to perfection, then delicately piped and garnished for that finishing touch. Finally, they are placed in a fabulous pink box with a liner so the cupcakes will not move during travel.

Currently Scrumptious Endeavors has over twelve flavors listed on their website. Each flavor has a description and price listed next to it. Some of their more popular flavors include hot fudge sundae, peanut butter chocolate, strawberry margarita, and Oreo.

They also offer cupcake of the month November is Pumpkin. Perfectly tasting pumpkin cake with a hint of cinnamon and creamy melt in your mouth cream cheese frosting. Their holiday menu includes chocolate peppermint, gingerbread, eggnog, pink champagne, and red velvet. Scrumptious Endeavors is currently talking about expanding their menu to accommodate more interests. They plan to launch this in the spring.

With a terrific cupcake menu already the Scrumptious women had to decide where to sell their cupcakes. Vicki a graduate of Alverno College with a Bachelor of Arts in Business and a keen interest in Marketing immediately researched the competition upon meeting Kelly the visionary and gourmet baker of Scrumptious Endeavors. Knowing that they have great cupcakes is not enough they also had to understand where the competition is in their community, how they have priced their product, what they are doing for promotion, and finally where they are placed.

Scrumptious Endeavors placed their product in Germantown and communities within 20 miles of their radius. They did this for several reasons the first being they live in Germantown. Their kids go to school there they are active in their community and they understand what their community needs. Germantown has over 20,000 residents most with families with two parents working. Families want wholesome desserts that taste good and often do not have time to prepare it. They also want variety and cupcakes offer that their is no cut and serve and you can get variety at a low cost. Finally, Germantown is a supportive community that gives back to its residents.

With the understanding that Germantown and the western communities do not have gourmet cupcake companies at their back door. They do have grocery stores and other bakeries that offer cupcakes. Some that use standard mixes and some that don't. None of the locations are exclusive to cupcakes and the variety that Kelly and Vicki offer. Scrumptious Endeavors is the first gourmet cupcake company in Germantown, WI. They are very proud to offer pick up and delivery. After deciding the community the women then needed to decide on where to sell and bake their cupcakes.

After looking at several options Kelly and Vicki chose a local deli by the name of Kurt Schultz Deli and located at N112W16700 Mequon Rd Germantown, WI 53022 to rent their commercial kitchen, sell, and pick up their cupcakes. The deli has a great customer clientele is open for both breakfast and lunch and has great home made food.

It is the hope of Scrumptious Endeavors to one day have their own store front and they feel this is a great stepping stone to that dream. They will be having a Product Promotion there on Wednesday November 17, 2011 from 11:00 a.m. to 2:00 p.m. Please join them for lunch and a cupcake. Or visit their website or email them at www.scrumptiousendeavors.com and info@scrumptiousendeavors.com

This site uses Facebook comments to make it easier for you to contribute. If you see a comment you would like to flag for spam or abuse, click the "x" in the upper right of it. By posting, you agree to our Terms of Use.

Suburban News Roundup

E-mail Newsletter

Your link to the biggest stories in the suburbs delivered Thursday mornings.


Enter your e-mail address above and click "Sign Up Now!" to begin receiving your e-mail newsletter
Get the Newsletter!

Login or Register to manage all your newsletter preferences.

Community Watch

» Late surge leaves Germantown girls cutting down the nets in North Shore 2/13

» Germantown boys basketball team beats Cedarburg, clinches NSC 2/12

» Waukesha County to hold public information meeting for work on Lilly Road in Menomonee Falls 2/12

» The "voice" of Menomonee Falls sports Jerry Mislang arrested, facing criminal charges 2/11

» What residents in Southeast Wisconsin need to know to prevent the spread of Zika virus Updated:  2/11

» Germantown boys basketball team overpowers Whitefish Bay, 101-74 2/9

» New Director of Business Services for the School District of Menomonee Falls settling into new role 2/9

» School District of Menomonee Falls faces $1.1 million budget deficit in 2016-17 2/9

» Menomonee Falls' team effort nets GMC wrestling title 2/9

» Man guilty of sexually assaulting Menomonee Falls teenager forced into relationship with him 2/9

» Germantown hits pause in review of Wisconsin DOT's plans for Appleton Avenue and Lannon Road 2/9

» Things To Do: Feb. 11, 2016 2/9

» Sacrifices made, Germantown wrestlers win NSC title 2/9

» Five Germantown, Menomonee Falls area soccer players sign letters of intent 2/9

» UPDATE: Nine crashes, 25 damaged vehicles reported in Feb. 9 crash on Highway 41 in Menomonee Falls 2/9

» Sports Shorts: Feb. 11, 2016 2/9

» Construction to start on Highway 175 in Washington County 2/8

» Updated rankings of area prep boys and girls basketball teams and players 2/8

» Menomonee Falls wrestling team storms to Greater Metro tourney title 2/6

» Faustel in Germantown welcomes John Pokrandt to controls engineering team 2/5

» Construction to start on Highway 175 in Washington County 2/5

» Menomonee Falls Dance Team to compete in kick, jazz at state competition Feb. 6 2/4

» Menomonee Falls Comprehensive Plan complete, set for possible approval this spring 2/3

» Park planning continues in Menomonee Falls 2/3

» Homestead girls basketball team beats Gerrmantown, tightens NSC 2/2

View All Posts Got a tip? Welcome rss

Advertisement

Advertisement

Election center 2016

Election overage from from the MyCommunityNow coverage area covering suburban Milwaukee County and the eastern half of Waukesha County.

Suburban Milwaukee election center 2016

Local Business Directory

CONNECT    

Advertisement